Privacy policy

BN MAHAL ESTATES LLC, operating the online store Elite Charm Co. ("Elite Charm Co.," "we," "us," or "our"), respects the privacy of visitors and customers who use https://www.elitecharmco.shop/.

This Privacy Policy explains what information we may collect, how we use it, when it may be disclosed, and what choices may be available to consumers. Our store offers girls' tights and girls' clothing, and we aim to handle customer information responsibly throughout the shopping experience.

1. Information We Collect

The types of information collected depend on how a visitor interacts with the website.

Information Provided by Customers

We may collect:

Name;
Billing address;
Shipping address;
Email address;
Telephone number, if provided;
Order number and purchase history;
Products, sizes, colors, and quantities selected;
Payment-related transaction information;
Return, refund, and exchange details;
Messages sent to customer service;
Product reviews or feedback; and
Other information voluntarily provided through the website.

Customers should provide only information reasonably necessary to complete an order or receive support.

Information Collected Automatically

When visitors browse the website, certain technical information may be collected automatically, including:

IP address;
Browser and device type;
Operating system;
Pages viewed;
Approximate time and duration of visits;
Referring website;
Website interaction data;
Security logs; and
Technical diagnostic information.

The extent of automatic collection depends on the website tools and technologies in use.

2. How We Use Information

We may use personal information to:

Process and fulfill orders;
Confirm purchases and payments;
Arrange delivery;
Provide order updates;
Respond to customer questions;
Manage returns, refunds, and exchanges;
Maintain business and transaction records;
Prevent fraud and unauthorized activity;
Protect website security;
Diagnose technical issues;
Improve website performance;
Understand general shopping trends;
Comply with legal obligations; and
Establish, exercise, or defend legal claims.

We seek to use information for legitimate purposes connected with our retail operations and the customer's interaction with us.

3. Children's Information

Our products are intended for children, but the website's purchasing functions are intended to be used by adults or other individuals legally authorized to make purchases.

We do not intentionally require a child to provide personal information to purchase merchandise independently. An adult purchasing clothing for a child may provide the recipient's name or shipping information when reasonably necessary to complete delivery.

We do not intend to use a child's information for unrelated purposes simply because the child is the intended wearer of the merchandise.

Where applicable, a parent or legal guardian may submit a privacy request concerning a child's personal information, subject to identity and authority verification and applicable law.

4. Payment Information

Payments may be processed by third-party payment service providers.

Depending on the payment method, those providers may collect payment credentials and transaction details under their own terms and privacy policies. We do not intentionally request complete payment-card numbers or security codes through ordinary customer-service email.

Customers should never send passwords, one-time authentication codes, or complete financial credentials through an unsecured message.

5. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, analytics tools, or similar technologies to support shopping functions and understand website performance.

These technologies may help us:

Maintain shopping-cart functions;
Remember preferences;
Improve navigation;
Measure traffic and performance;
Identify technical errors;
Detect suspicious activity; and
Improve the customer experience.

Depending on the technologies deployed, visitors may be able to manage certain cookies through browser settings or available website preference tools. Disabling some cookies may affect functionality.

6. Service Providers and Data Sharing

We may share information with service providers that help us operate the business, including providers involved in:

Website hosting;
Payment processing;
Order fulfillment;
Shipping and delivery;
Customer communications;
Website analytics;
Security and fraud prevention; and
Technical support.

Information may also be disclosed when reasonably necessary to comply with law, respond to lawful requests, protect rights and safety, investigate fraud, resolve disputes, or complete a business transaction such as a merger or sale of assets.

We do not describe every service provider as acting under identical privacy terms. Independent providers may have separate responsibilities and policies.

7. Sale and Targeted Advertising

We do not characterize ordinary order fulfillment or payment processing as a sale of personal information merely because a service provider receives information to perform a requested service.

If our actual practices involve a sale of personal data, targeted advertising, or other processing subject to a statutory opt-out requirement, we will address the applicable disclosure and opt-out obligations as required by law.

8. Florida Privacy Rights

The Florida Digital Bill of Rights is set out in Chapter 501, Part V of the Florida Statutes. Its provisions apply only where the relevant statutory requirements are met and no applicable exemption controls. <Cite refs={["turn394904search12","turn394904search2"]} />

Where applicable, consumer rights may include the ability to:

Confirm whether personal data is being processed and access that data;
Request correction of inaccurate personal data;
Request deletion of certain personal data;
Obtain a portable copy of certain personal data;
Opt out of targeted advertising;
Opt out of the sale of personal data; and
Opt out of certain profiling activities.

A parent or legal guardian may exercise applicable rights on behalf of a known child as provided by Florida law. Rights are subject to applicable exceptions, verification requirements, and statutory limitations. <Cite refs={["turn394904search2"]} />

9. Submitting Privacy Requests

Privacy requests may be sent to:

[email protected]

Please state the request clearly and provide enough information for us to understand what you are asking us to do.

We may take reasonable steps to verify the identity and authority of the requester before providing access to personal information or making changes to it.

We will not require a person to create a new account solely to submit a privacy request where applicable law prohibits that requirement.

10. Appeals

Where applicable law provides an appeal right, a consumer may request review of a decision concerning a privacy request by emailing [email protected].

Please identify the original request and explain why you believe the decision should be reconsidered.

11. Data Minimization and Security

We seek to limit personal information collection to what is reasonably appropriate for disclosed business purposes. We also seek to maintain administrative, technical, and physical safeguards suitable for the nature and volume of information we handle.

Florida Statutes §§501.71 and 501.711 address controller security duties, data minimization, and privacy-notice requirements for covered entities. <Cite refs={["turn394904search2","turn394904search14"]} />

No website, electronic transmission, or storage method can be guaranteed to be completely secure.

12. Data Retention

We may retain personal information for as long as reasonably necessary to:

Fulfill orders;
Handle customer service and returns;
Maintain accounting and tax records;
Prevent fraud;
Resolve disputes;
Comply with legal obligations; and
Enforce agreements.

Retention periods depend on the type of information, the reason it was collected, and applicable legal requirements.

13. Third-Party Websites

Our website may contain links or integrations with third-party websites or services. We do not control independent websites and are not responsible for their separate privacy practices.

Customers should review the relevant third-party privacy notice before providing information directly to that provider.

14. Changes to This Privacy Policy

We may update this Policy when our practices, technologies, service providers, or legal obligations change.

Where applicable, we will maintain a reasonably accessible privacy notice and update it in accordance with Florida's statutory requirements, including applicable annual-update obligations. <Cite refs={["turn394904search14"]} />